Colonial Life Launches New Complete Life Protection


Many individuals simply consider life insurance coverage as one thing helpful when there’s a demise.

However Colonial Life’s new particular person complete life insurance coverage protection introduced at present has the flexibleness to supply advantages whereas the policyholder continues to be alive.

Colonial Life’s new product debuts in 48 states and the District of Columbia – simply in time for a busy enrollment season and Life Insurance coverage Consciousness Month.

“Life insurance coverage ought to be part of each monetary safety basis,” mentioned Rula Kibler, a product supervisor for Colonial Life. “And our new complete life product presents some nice new advantages that may assist a policyowner whereas they’re nonetheless residing.”

A few of these accelerated demise advantages embrace:

A continual care rider that gives entry to advantages to assist with bills whereas residing with a continual sickness; and
A essential sickness rider that gives entry to advantages following a coronary heart assault, stroke or renal (kidney) failure to assist with speedy bills.

Earlier this 12 months, Colonial Life launched a brand new particular person time period life protection that additionally included a number of methods for patrons to personalize protection primarily based on their particular person wants.

The brand new complete life product can also be versatile in different methods past residing advantages. It additionally permits policyholders to personalize their protection in significant methods, together with:

A number of plan choices to find out when premiums will likely be paid-up;
Elevated face quantities;
Assured buy choices that enable for the acquisition of further protection with out having to reply well being questions;
Choices to buy life insurance coverage protection for youngsters; and
Non-medical underwriting accessible for a variety of ages and face quantities.

The 2019 Life Insurance coverage Barometer Examine from Life Occurs, a nonprofit accomplice with Colonial Life, revealed fewer than half of all People say they’re educated about life insurance coverage and 4 in 10 U.S. households with out life insurance coverage would instantly battle to pay residing bills if a main wage-earner died. Go to to study extra about your loved ones’s life insurance coverage wants.

“We wish to be sure we now have our clients’ greatest pursuits in thoughts,” Kibler mentioned. “By providing merchandise with intensive flexibility, we’re in a position to cater to every particular person’s life insurance coverage wants.”

The protection is underwritten by Colonial Life & Accident Insurance coverage Firm in Columbia, S.C. Insurance policies and their provisions might range or be unavailable in some states. Insurance policies has exclusions and limitations which can have an effect on any advantages payable.

About Colonial Life

Colonial Life & Accident Insurance coverage Firm is a market chief in offering monetary safety advantages by way of the office, together with incapacity, life, accident, dental, most cancers, essential sickness and hospital confinement indemnity insurance coverage. The corporate’s profit providers and schooling, modern enrollment know-how and private service help practically 95,000 companies and organizations, and four.5 million of America’s employees and their households. For extra data go to or join with the corporate at, and Colonial Life is a registered trademark and advertising and marketing model of Colonial Life & Accident Insurance coverage Firm.



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