Colonial Life Launches New Entire Life Protection


Many individuals simply consider life insurance coverage as one thing helpful when there’s a demise.

However Colonial Life’s new particular person complete life insurance coverage protection introduced immediately has the flexibleness to offer advantages whereas the policyholder remains to be alive.

Colonial Life’s new product debuts in 48 states and the District of Columbia – simply in time for a busy enrollment season and Life Insurance coverage Consciousness Month.

“Life insurance coverage ought to be part of each monetary safety basis,” stated Rula Kibler, a product supervisor for Colonial Life. “And our new complete life product provides some nice new advantages that may assist a policyowner whereas they’re nonetheless dwelling.”

A few of these accelerated demise advantages embody:

A continual care rider that gives entry to advantages to assist with bills whereas dwelling with a continual sickness; and
A vital sickness rider that gives entry to advantages following a coronary heart assault, stroke or renal (kidney) failure to assist with quick bills.

Earlier this yr, Colonial Life launched a brand new particular person time period life protection that additionally included a number of methods for purchasers to personalize protection based mostly on their particular person wants.

The brand new complete life product can be versatile in different methods past dwelling advantages. It additionally permits policyholders to personalize their protection in significant methods, together with:

A number of plan choices to find out when premiums will probably be paid-up;
Elevated face quantities;
Assured buy choices that enable for the acquisition of extra protection with out having to reply well being questions;
Choices to buy life insurance coverage protection for youngsters; and
Non-medical underwriting accessible for a variety of ages and face quantities.

The 2019 Life Insurance coverage Barometer Examine from Life Occurs, a nonprofit companion with Colonial Life, revealed fewer than half of all Individuals say they’re educated about life insurance coverage and 4 in 10 U.S. households with out life insurance coverage would instantly battle to pay dwelling bills if a major wage-earner died. Go to to study extra about your loved ones’s life insurance coverage wants.

“We need to ensure we now have our clients’ greatest pursuits in thoughts,” Kibler stated. “By providing merchandise with intensive flexibility, we’re capable of cater to every particular person’s life insurance coverage wants.”

The protection is underwritten by Colonial Life & Accident Insurance coverage Firm in Columbia, S.C. Insurance policies and their provisions could fluctuate or be unavailable in some states. Insurance policies has exclusions and limitations which can have an effect on any advantages payable.

About Colonial Life

Colonial Life & Accident Insurance coverage Firm is a market chief in offering monetary safety advantages by the office, together with incapacity, life, accident, dental, most cancers, vital sickness and hospital confinement indemnity insurance coverage. The corporate’s profit companies and schooling, revolutionary enrollment expertise and private service assist practically 95,000 companies and organizations, and four.5 million of America’s staff and their households. For extra data go to or join with the corporate at, and Colonial Life is a registered trademark and advertising model of Colonial Life & Accident Insurance coverage Firm.



Please enter your comment!
Please enter your name here